The MBA in Mass Media is designed for students who want to explore all aspects of communication and media. The MBA program focuses on business and culture and is based on experiential learning. You will be exposed to a variety of mass media messages, as well as the techniques and methods used to sell them. In addition, you'll learn about the tools of marketing communication, including advertising, public relations, brand communications, and events management. You'll also learn the essentials of marketing, finance, and human resources.